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SOCIAL MEDIA PROTECTION

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Key Findings from the JEM 2016 State of Employee Advocacy Study

About Our Speaker:

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Jen McClure is a strategic and visionary leader with a deep understanding of how to transform businesses through digital and social media strategies. Prior to founding JEM, Ms. McClure served as Vice President of Digital & Social Media at Thomson Reuters, where she founded the Digital Center of Excellence and launched successful social selling and employee advocacy programs across the global enterprise. She also founded the Society for New Communications Research, a nonprofit research foundation and think tank focused on the latest developments in digital, mobile and social media and their impact on business, culture, and society.

Employee as Brand: The Rise of Employee & Brand Advocacy Programs & What It Means for Your Business


Employee advocacy programs are one of the fastest growing areas of social media marketing, and are transforming the way that organizations are sharing and amplifying the impact of their marketing messages.

 

JEM Consulting & Advisory Services – a Silicon Valley-based consultancy dedicated to helping organizations gain competitive advantage through the use of digital technologies – recently conducted a survey of 75 companies for its 2016 State of Employee Advocacy Study. The findings provide a valuable resource to teams preparing to launch or who are currently managing an employee advocacy program. Discover best practices to ensure success for your employee advocacy program, including increasing overall engagement, enhancing thought leadership for your organization, and amplifying the reach of your brand and content.

 

Complete the form to view the first in a webinar series focused on employee and brand advocacy programs and what this trend means for your business.

 

What You’ll Learn in This Webinar:

  • Top trends for the growth of employee and advocacy programs
  • Goals and challenges organizations are facing as they launch and manage these programs
  • How companies are measuring the success of these programs
  • What’s next for employee and brand advocacy

Watch the second webinar in the series now:

 

Webinar 2 – View the Webinar Now

“How to Successfully Handle Challenges & Risks Surrounding Employee Advocacy Programs”

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UPCOMING WEBINAR – SAVE THE DATE:

 

Webinar 3 – September 20TH – 10AM PT – 11AM PT

“Best Practices for Managing Your Employee & Brand Advocacy Program”

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