Partner Workshop Series | Selling to the C-Suite

Zoom | Thursday March 24th at 10 AM PT | 1 PM ET (60min)

Join Deborah Watson, Proofpoint Resident CISO, for an interactive Partner exercise into leveraging risk and threat intelligence to build a better business case to support Proofpoint Partner sales activities. These workshops are designed to help our partners expand their expertise and grow their businesses.

How Proofpoint can help ‘you’ as a partner:
 
Security leaders struggle to communicate ROI, risk reduction, and benefits for security investments. We will explore how Proofpoint is helping customers look beyond licensing costs and personal bias to quantify acquisition costs, risk resistance, and workforce efficiency.

Proofpoint will cover:
 
  • Communicating to leadership with an executive summary
  • Leveraging risk and threat intelligence to support value quantification
  • When to offer support to build a business case
  • How Proofpoint can help support using a value selling approach

Featured Hosts

Guest 1 Name
Deborah Watson, Resident CISO, Proofpoint

Deborah Watson is a Resident CISO at Proofpoint with more than 20 years of experience as a cybersecurity leader focused on corporate information security strategy, compliance, security architecture, and data privacy and protection. Deborah has worked with both public and private sector organizations across the Fortune 1000 as an employee or consultant. Deborah has a Master’s degree in Information Technology Management from Harvard University and is a Doctoral Candidate in Psychology (PsyD) at California Southern University. Ms. Watson has published papers and presented on a variety of topics including GDPR, IoT, BEC and Phishing, Third-Party Risk Management, and Open Source Security.

Guest 2 Name
David Hokerson, Director, Channel Engineering, Proofpoint

Dave Hokerson is the Director of Engineering in the Americas Partner Organization at Proofpoint. He is responsible for managing the engineering team that enables our partners in the Americas. In this role, he builds the channel engineering strategy around Proofpoint’s priorities, determines how to execute those priorities with partners, and drives the execution with partners jointly with our field sales teams. With a focus of growing our partner led new recurring revenue, Dave is bringing access to new tools and capabilities to our partners to grow their product and services revenue with Proofpoint.